Tag Archives: Netflix algorithm

Netflix and the Ghosts in the Machine

“Let me get philosophical for a minute. In a human world, life is made interesting by serendipity,” Yellin told me. “The more complexity you add to a machine world, you’re adding serendipity that you couldn’t imagine. Perry Mason is going to happen. These ghosts in the machine are always going to be a by-product of the complexity. And sometimes we call it a bug and sometimes we call it a feature.”

How Netflix Reverse Engineered Hollywood